Excellent equilibrated logo blunt with thin line.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Ritchie Bros. is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The key to success of Ritchie Bros. is the stength of its color range, that breaks the space turning it into main protagonist.
The logo Ritchie Bros. Is executed in such a precise way that including it in any place will never result a problem.