Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
The logo Mountain Equipment Co-op Is executed in such a precise way that including it in any place will never result a problem.
Mountain Equipment Co-op is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Ideal sample to show the graphic bases that support a well done logo.It combines geometric shapes withour resting mobility or lightness, resulting to be elegant and fresh.
The key to success of Mountain Equipment Co-op is the stength of its color range, that breaks the space turning it into main protagonist.
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