McLaren F1 LM represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
The logo McLaren F1 LM Is executed in such a precise way that including it in any place will never result a problem.
The key to success of McLaren F1 LM is the stength of its color range, that breaks the space turning it into main protagonist.
McLaren F1 LM is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
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