The key to success of Longs Drugs is the stength of its color range, that breaks the space turning it into main protagonist.
It can be recognized by its great balance, exclusiveness and formal excellence.
Longs Drugs is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Longs Drugs represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
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