The key to success of Kroger Fuel Center is the stength of its color range, that breaks the space turning it into main protagonist.
Kroger Fuel Center represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
It can be recognized by its great balance, exclusiveness and formal excellence.
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