Joy is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
The key to success of Joy is the stength of its color range, that breaks the space turning it into main protagonist.
The logo Joy Is executed in such a precise way that including it in any place will never result a problem.
Joy represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.