Joico represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
Excellent equilibrated logo blunt with thin line.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
The logo Joico Is executed in such a precise way that including it in any place will never result a problem.
The key to success of Joico is the stength of its color range, that breaks the space turning it into main protagonist.
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