It can be recognized by its great balance, exclusiveness and formal excellence.
John Lewis Partnership represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
John Lewis Partnership is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Excellent equilibrated logo blunt with thin line.
Ideal sample to show the graphic bases that support a well done logo.It combines geometric shapes withour resting mobility or lightness, resulting to be elegant and fresh.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
John Lewis Partnership is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
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