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Iomega ZIP is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
Iomega ZIP is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
It can be recognized by its great balance, exclusiveness and formal excellence.
Iomega ZIP represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
The logo Iomega ZIP Is executed in such a precise way that including it in any place will never result a problem.
The key to success of Iomega ZIP is the stength of its color range, that breaks the space turning it into main protagonist.
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