It can be recognized by its great balance, exclusiveness and formal excellence.
Hertz is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Excellent equilibrated logo blunt with thin line.
The logo Hertz Is executed in such a precise way that including it in any place will never result a problem.
Hertz represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.