Gerland's Food Fair is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
Gerland's Food Fair represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
The logo Gerland's Food Fair Is executed in such a precise way that including it in any place will never result a problem.
The key to success of Gerland's Food Fair is the stength of its color range, that breaks the space turning it into main protagonist.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.