The key to success of Fritz Hansen is the stength of its color range, that breaks the space turning it into main protagonist.
The logo Fritz Hansen Is executed in such a precise way that including it in any place will never result a problem.
Fritz Hansen represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
It can be recognized by its great balance, exclusiveness and formal excellence.
Fritz Hansen is a perfect sample of how a logo turns up to be a clear distinctive of its brand.