It can be recognized by its great balance, exclusiveness and formal excellence.
Excellent equilibrated logo blunt with thin line.
The key to success of Adidas (old version) is the stength of its color range, that breaks the space turning it into main protagonist.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Adidas (old version) is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
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