Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
Beijing 2008 Olympic Games represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
Excellent equilibrated logo blunt with thin line.
It can be recognized by its great balance, exclusiveness and formal excellence.
The key to success of Beijing 2008 Olympic Games is the stength of its color range, that breaks the space turning it into main protagonist.