The key to success of Chip and PIN is the stength of its color range, that breaks the space turning it into main protagonist.
The logo Chip and PIN Is executed in such a precise way that including it in any place will never result a problem.
Chip and PIN is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Ideal sample to show the graphic bases that support a well done logo.It combines geometric shapes withour resting mobility or lightness, resulting to be elegant and fresh.
Chip and PIN is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
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