Bess is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The key to success of Bess is the stength of its color range, that breaks the space turning it into main protagonist.
Bess is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
The logo Bess Is executed in such a precise way that including it in any place will never result a problem.
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