Ben & Jerry's represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
Excellent equilibrated logo blunt with thin line.
The logo Ben & Jerry's Is executed in such a precise way that including it in any place will never result a problem.
The key to success of Ben & Jerry's is the stength of its color range, that breaks the space turning it into main protagonist.
Ben & Jerry's is a perfect sample of how a logo turns up to be a clear distinctive of its brand.