Smirnoff Ice - Premium Malt Beverage represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
The key to success of Smirnoff Ice - Premium Malt Beverage is the stength of its color range, that breaks the space turning it into main protagonist.
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