Excellent equilibrated logo blunt with thin line.
Ideal sample to show the graphic bases that support a well done logo.It combines geometric shapes withour resting mobility or lightness, resulting to be elegant and fresh.
The key to success of Arcelik is the stength of its color range, that breaks the space turning it into main protagonist.
The logo Arcelik Is executed in such a precise way that including it in any place will never result a problem.
Arcelik is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.