This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
The key to success of Lipton is the stength of its color range, that breaks the space turning it into main protagonist.
Lipton is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
It can be recognized by its great balance, exclusiveness and formal excellence.
Lipton represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
The logo Lipton Is executed in such a precise way that including it in any place will never result a problem.
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