Jim Beam (Bar & Beer) is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
It can be recognized by its great balance, exclusiveness and formal excellence.
Excellent equilibrated logo blunt with thin line.
Jim Beam (Bar & Beer) is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
Jim Beam (Bar & Beer) represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
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