This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Excellent equilibrated logo blunt with thin line.
It can be recognized by its great balance, exclusiveness and formal excellence.
P&O Stena Line is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
The key to success of P&O Stena Line is the stength of its color range, that breaks the space turning it into main protagonist.
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