Hallmark is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Hallmark is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The key to success of Hallmark is the stength of its color range, that breaks the space turning it into main protagonist.
It can be recognized by its great balance, exclusiveness and formal excellence.
The logo Hallmark Is executed in such a precise way that including it in any place will never result a problem.
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