South is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The logo South Is executed in such a precise way that including it in any place will never result a problem.
It can be recognized by its great balance, exclusiveness and formal excellence.
South is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
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