The key to success of Smirnoff Ice is the stength of its color range, that breaks the space turning it into main protagonist.
It can be recognized by its great balance, exclusiveness and formal excellence.
The logo Smirnoff Ice Is executed in such a precise way that including it in any place will never result a problem.
Smirnoff Ice is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
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