The key to success of Schweppes is the stength of its color range, that breaks the space turning it into main protagonist.
It can be recognized by its great balance, exclusiveness and formal excellence.
Schweppes represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
The logo Schweppes Is executed in such a precise way that including it in any place will never result a problem.
Schweppes is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
Schweppes is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.